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PR and Marketing

Freelance Marketing Director


Mitera is seeking a top-notch Marketing professional to join its dynamic and growing team. As a Marketing Director, you will own and be responsible for driving all Mitera's marketing efforts (digital and otherwise).  You will be charged with strategy development, campaign design, execution, measurement and everything else (we are a start-up!) based on appropriate use of available data. You will focus on growing the brand and driving sales by delivering unique and personal consumer-focused product marketing approach. 

  • Strategize and develop Mitera's marketing strategy and manage it from ideation to execution
  • Measure and analyze results and apply lessons learned to improve sales, customer acquisition and loyalty
  • Drive customer acquisition and engagement for Mitera through social media marketing
  • Improve brand awareness through creative digital marketing strategy
  • Build strategic partners (influencers, etc.) to promote the brand to meet sales target


  • Highly motivated with demonstrated strong academic history and professional performance
  • Incredibly analytical, motivated, and detail-oriented—and you thrive working in a fast-paced environment.
  • Solid industry experience preferably working with fashion brands.
  • Experience working with growing B2C Ecommerce-based brands. 
  • Bachelor’s degree in appropriate discipline
  • Intimate understanding of key industry metrics (CPC, CTR, Conversion Rate, etc.) and the ability to recognize how they might impact the business
  • Savvy with marketing technology and comfortable using various tools
  • Top-notch written and verbal communication skills
  • Ability to develop and manage strong cross-functional partnerships to construct profitable marketing strategy
  • Most importantly: you understand and believe in our brand mission, and desire to contribute to greater good in a collaborative start-up environment with a self-starter approach to work


    Public Relations/Social Media Intern

    Mitera is looking for a PR intern to join our team.  Are you obsessed with who is pregnant in Hollywood right now? This is your chance of surfing the internet to keep up with the news on celebrities and influencers/bloggers.  As a PR intern, you will be working closely with our Marketing Director so that your work aligns with the overall brand marketing strategy and contributes to improving brand awareness and sales.  We are a start-up and we treat our interns as valuable professional members of our core team.  You will be given a lot of trust and professional responsibilities which you will take with at most professionalism and maturity. 

    Responsibilities include but not limited to

    • Market research
    • Database development and management
    • Partnership generation and follow-up
    • Social media marketing
    • Event assistance


    • Have at least a bachelors degree or currently pursuing a college degree
    • Highly motivated with demonstrated strong academic history
    • Able to conduct yourself with maturity, professionalism and respect
    • Top-notch written and oral communication skills
    • Able to think creatively, strategically, analytically and critically
    • Able to work well independently without much oversight as well as in a team environment
    • Technology savvy and have intimate knowledge of all the popular social media platforms 
    • Most importantly: you understand and believe in our brand mission, and desire to contribute to greater good in a collaborative start-up environment with a self-starter approach to work


      Minimum 3 months




      Expenses plus valuable professional experience and exposure


      Blog Writers

      Are you a mom and have your own blog? Have your voices heard by becoming a contributing writer for our blog!  Please send us the link to your blog and instagram handle if you are interested.